Belch, George E.
Advertising and promotion. - 6th ed. - Boston : Irwin, 2004. - index, ill., 779p. ; cm.
0072536764
Advertising and Promotion.
HM5823.B646(R)
Advertising and promotion. - 6th ed. - Boston : Irwin, 2004. - index, ill., 779p. ; cm.
0072536764
Advertising and Promotion.
HM5823.B646(R)