Dhotre, Meenal.
Channel management and retail marketing [electronic resource] / Meenal Dhotre. - Rev. ed. - Mumbai : Himalaya Pub. House, 2010. - 203 p. : ill.
Includes bibliographical references.
section 1. Physical distribution and channel management -- section 2. Retail marketing management.
Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2010.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.
Marketing channels--Management.
Marketing--Management.
Retail trade--Management.
Electronic books.
HF5415.129 / .D46 2010eb
Channel management and retail marketing [electronic resource] / Meenal Dhotre. - Rev. ed. - Mumbai : Himalaya Pub. House, 2010. - 203 p. : ill.
Includes bibliographical references.
section 1. Physical distribution and channel management -- section 2. Retail marketing management.
Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2010.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.
Marketing channels--Management.
Marketing--Management.
Retail trade--Management.
Electronic books.
HF5415.129 / .D46 2010eb