Szwarc, Paul.
Researching customer satisfaction & loyalty how to find out what people really think / [electronic resource] : Paul Szwarc. - London : Kogan Page, 2005. - xiv, 258 p. - Market research in practice series . - Market research in practice series. .
Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2009.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.
Consumer satisfaction.
Customer loyalty.
Electronic books.
HF5415.525 / .S99 2005eb
658.8343
Researching customer satisfaction & loyalty how to find out what people really think / [electronic resource] : Paul Szwarc. - London : Kogan Page, 2005. - xiv, 258 p. - Market research in practice series . - Market research in practice series. .
Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2009.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.
Consumer satisfaction.
Customer loyalty.
Electronic books.
HF5415.525 / .S99 2005eb
658.8343