Michman, Ronald D.
Retailing triumphs and blunders victims of competition in the new age of marketing management / [electronic resource] : Ronald D. Michman, Alan J. Greco. - Westport, Conn. : Quorum Books, 1995. - x, 264 p. ; 24 cm.
Includes bibliographical references (p. [253]-256) and index.
Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2005.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.
Retail trade--Management.
Retail trade--Decision making.
Electronic books.
HF5429 / .M483 1995eb
658.8/7
Retailing triumphs and blunders victims of competition in the new age of marketing management / [electronic resource] : Ronald D. Michman, Alan J. Greco. - Westport, Conn. : Quorum Books, 1995. - x, 264 p. ; 24 cm.
Includes bibliographical references (p. [253]-256) and index.
Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2005.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.
Retail trade--Management.
Retail trade--Decision making.
Electronic books.
HF5429 / .M483 1995eb
658.8/7