McGuire, Kelly Ann,
The analytic hospitality executive : implementing data analytics in hotels and casinos / Kelly A. McGuire, PhD. - 1 online resource (433 pages) : illustrations, tables. - Wiley & SAS Business Series . - Wiley and SAS business series. .
Includes bibliographical references and index.
Hospitality industry--Management--Decision making.
Hospitality industry--Statistical methods.
Big data.
Electronic books.
TX911.3.M27 / .M348 2017
647.94068
The analytic hospitality executive : implementing data analytics in hotels and casinos / Kelly A. McGuire, PhD. - 1 online resource (433 pages) : illustrations, tables. - Wiley & SAS Business Series . - Wiley and SAS business series. .
Includes bibliographical references and index.
Hospitality industry--Management--Decision making.
Hospitality industry--Statistical methods.
Big data.
Electronic books.
TX911.3.M27 / .M348 2017
647.94068