Sender, Katherine.
Business, not politics the making of the gay market / [electronic resource] : Katherine Sender. - New York : Columbia University Press, c2004. - xii, 311 p. : ill. - Between men--between women . - Between men--between women. .
Based on author's thesis (doctoral)--University of Massachusetts, Amherst.
Includes bibliographical references (p. [287]-300) and index.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Gay consumers--United States.
Lesbian consumers--United States.
Marketing--United States.
Electronic books.
HC110.C6 / S46 2004
658.8/0086/64
Business, not politics the making of the gay market / [electronic resource] : Katherine Sender. - New York : Columbia University Press, c2004. - xii, 311 p. : ill. - Between men--between women . - Between men--between women. .
Based on author's thesis (doctoral)--University of Massachusetts, Amherst.
Includes bibliographical references (p. [287]-300) and index.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Gay consumers--United States.
Lesbian consumers--United States.
Marketing--United States.
Electronic books.
HC110.C6 / S46 2004
658.8/0086/64