Flagship marketing [electronic resource] /
edited by Tony Kent and Reva Brown.
- Abingdon, Oxon ; New York, NY : Routledge, 2008.
- xv, 224 p.
Includes bibliographical references and index.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Flagship stores--Marketing.
Branding (Marketing)
Place marketing.
Electronic books.
HF5429 / .F55 2008
Includes bibliographical references and index.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Flagship stores--Marketing.
Branding (Marketing)
Place marketing.
Electronic books.
HF5429 / .F55 2008