Gender, culture, and consumer behavior [electronic resource] /
edited by Cele C. Otnes, Linda Tuncay-Zayer.
- New York : Routledge, c2012.
- xxxi, 450 p. : ill.
Includes bibliographical references and index.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Consumer behavior.
Consumer behavior--Cross-cultural studies.
Consumption (Economics)--Social aspects.
Electronic books.
HF5415.32 / .G457 2012
Includes bibliographical references and index.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Consumer behavior.
Consumer behavior--Cross-cultural studies.
Consumption (Economics)--Social aspects.
Electronic books.
HF5415.32 / .G457 2012