Routledge handbook of political marketing [electronic resource] /
edited by Jennifer Lees-Marshment.
- Abingdon, Oxon ; New York : Routledge, 2012.
- xx, 388 p. : ill.
- Routledge handbooks .
- Routledge handbooks. .
Includes bibliographical references and index.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Public relations and politics.
Campaign management.
Political campaigns.
Communication in politics.
Government publicity.
Electronic books.
JF2112.P8 / R68 2012
324.7/3
Includes bibliographical references and index.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Public relations and politics.
Campaign management.
Political campaigns.
Communication in politics.
Government publicity.
Electronic books.
JF2112.P8 / R68 2012
324.7/3