IUKL Library
George, David

Preference pollution how markets create the desires we dislike / [electronic resource] : David George. - Ann Arbor : University of Michigan Press, 2004. - xi, 201 p. : ill.

Includes bibliographical references and index.


Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2010.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.






Consumer behavior.
Consumers' preferences.
Marketing.


Electronic books.

HF5415.32 / .G465 2004eb

658.8/342
The Library's homepage is at http://library.iukl.edu.my/.