IUKL Library
Promotion of services [electronic resource] / guest editor, Marla Royne Stafford. - Bradford, England : Emerald Group Publishing, c2002. - 93 p. - Journal of services marketing ; v.16, no. 5 .


Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2009.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.




Marketing.
Service industries.


Electronic books.

HD9980.5 / .P76 2002eb
The Library's homepage is at http://library.iukl.edu.my/.