Action research in marketing [electronic resource] /
guest editor, Chad Perry.
- [Bradford, England] : Emerald Group Pub., 2004.
- p. 292-468 : ill.
- European journal of marketing ; v. 38, no. 3/4, 2004 .
- European journal of marketing ; v. 38, no. 3/4, 2004. .
Includes bibliographical references.
Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2009.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.
Marketing research.
Research, Industrial.
Electronic books.
HF5415.2 / .A23 2004eb
Includes bibliographical references.
Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2009.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.
Marketing research.
Research, Industrial.
Electronic books.
HF5415.2 / .A23 2004eb