Public relations cases : international perspectives /
edited by Danny Moss and Melanie Powell with Barbara DeSanto.
- 2nd ed.
- London ; New York : Routledge, 2010.
- xvi, 192 p. : ill. ; 24 cm.
Previous ed.: 2002.
Includes bibliographical references and index.
9780415773379 9780415773362
Public relations--Case studies.
Public relations--Cross-cultural studies.
Corporations--Public relations--Case studies.
International business enterprises--Case studies.
HM1221 / .P78 2010
Previous ed.: 2002.
Includes bibliographical references and index.
9780415773379 9780415773362
Public relations--Case studies.
Public relations--Cross-cultural studies.
Corporations--Public relations--Case studies.
International business enterprises--Case studies.
HM1221 / .P78 2010