IUKL Library

Proven tactics in online advertising (Record no. 144533)

000 -LEADER
fixed length control field 01324nam a2200301 a 4500
001 - CONTROL NUMBER
control field ebr10039025
003 - CONTROL NUMBER IDENTIFIER
control field CaPaEBR
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field cr cn|||||||||
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 090804s2003 ncu s 000 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Cancelled/invalid ISBN 9781932353136
040 ## - CATALOGING SOURCE
Original cataloging agency CaPaEBR
Transcribing agency CaPaEBR
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)435739011
050 14 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF6146.I58
Item number P76 2003eb
245 00 - TITLE STATEMENT
Title Proven tactics in online advertising
Medium [electronic resource] :
Remainder of title 13 case studies and practical advise.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Selma, N.C. :
Name of publisher, distributor, etc MarketingSherpa, Inc.,
Date of publication, distribution, etc 2003.
300 ## - PHYSICAL DESCRIPTION
Extent 92 p.
490 0# - SERIES STATEMENT
Series statement Practical know-how & case studies
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note pt. 1. Two case studies on CPA advertising -- pt. 2. Four case studies on B2B online advertising -- pt. 3. Seven case studies on B2C online advertising -- pt. 4. Practical advice articles on online advertising.
533 ## - REPRODUCTION NOTE
Type of reproduction Electronic reproduction.
Place of reproduction Palo Alto, Calif. :
Agency responsible for reproduction ebrary,
Date of reproduction 2009.
Note about reproduction Available via World Wide Web.
-- Access may be limited to ebrary affiliated libraries.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Internet advertising.
Topical term or geographic name as entry element Marketing.
655 #7 - INDEX TERM--GENRE/FORM
Genre/form data or focus term Electronic books.
Source of term local
710 2# - ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element MarketingSherpa, Inc.
Corporate name or jurisdiction name as entry element ebrary, Inc.
856 40 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier http://site.ebrary.com/lib/kliuc/Doc?id=10039025
Public note An electronic book accessible through the World Wide Web; click to view
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type E-book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Permanent Location Current Location Date acquired Source of acquisition Date last seen Copy number Uniform Resource Identifier Price effective from Koha item type
            IUKL Library IUKL Library 2015-12-10 Access Dunia 2015-12-10 1 http://site.ebrary.com/lib/kliuc/Doc?id=10039025 2015-12-10 E-book
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