| 000 -LEADER |
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| fixed length control field |
02067nam a2200481 i 4500 |
| 001 - CONTROL NUMBER |
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| control field |
EBC4459595 |
| 003 - CONTROL NUMBER IDENTIFIER |
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| control field |
MiAaPQ |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION |
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| fixed length control field |
cr cnu|||||||| |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
160412t20162016gw a ob 001 0 ger d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| Cancelled/invalid ISBN |
9783110413786 |
|
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| Cancelled/invalid ISBN |
9783110414110 (PDF) |
|
|---|
| Cancelled/invalid ISBN |
9783110426182 (ePub) |
| 035 ## - SYSTEM CONTROL NUMBER |
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| System control number |
(MiAaPQ)EBC4459595 |
|
|---|
| System control number |
(Au-PeEL)EBL4459595 |
|
|---|
| System control number |
(CaPaEBR)ebr11177594 |
|
|---|
| System control number |
(CaONFJC)MIL908143 |
|
|---|
| System control number |
(OCoLC)945751909 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
MiAaPQ |
| Language of cataloging |
eng |
| Description conventions |
rda |
| -- |
pn |
| Transcribing agency |
MiAaPQ |
| Modifying agency |
MiAaPQ |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF5415.2 |
| Item number |
.K634 2016 |
| 082 0# - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.83 |
| Edition number |
23 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Koch, J�org, |
| Relator term |
author. |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Marktforschung : |
| Remainder of title |
grundlagen und praktische anwendungen / |
| Statement of responsibility, etc |
J�org Koch, Peter Gebhardt, Florian Riedm�uller. |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
7., �uberarbeitete und aktualisierte Auflage. |
| 264 #1 - |
|---|
| -- |
Berlin, [Germany] : |
| -- |
De Gruyter Oldenbourg, |
| -- |
2016. |
|
|---|
| -- |
�2016 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
1 online resource (342 pages) : |
| Other physical details |
illustrations, tables |
| 336 ## - |
|---|
| -- |
text |
| -- |
rdacontent |
| 337 ## - |
|---|
| -- |
computer |
| -- |
rdamedia |
| 338 ## - |
|---|
| -- |
online resource |
| -- |
rdacarrier |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc |
Includes bibliographical references and index. |
| 588 ## - |
|---|
| -- |
Description based on online resource; title from PDF title page (ebrary, viewed April 11, 2016). |
| 590 ## - LOCAL NOTE (RLIN) |
|---|
| Local note |
Electronic reproduction. Ann Arbor, MI : ProQuest, 2016. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Marketing research. |
|
|---|
| Topical term or geographic name as entry element |
Marketing research |
| General subdivision |
Consumer behavior. |
| 655 #4 - INDEX TERM--GENRE/FORM |
|---|
| Genre/form data or focus term |
Electronic books. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Gebhardt, Peter, |
| Relator term |
author. |
|
|---|
| Personal name |
Riedm�uller, Florian, |
| Relator term |
author. |
| 776 08 - ADDITIONAL PHYSICAL FORM ENTRY |
|---|
| Display text |
Print version: |
| Main entry heading |
Koch, J�org. |
| Title |
Marktforschung : grundlagen und praktische anwendungen. |
| Edition |
7., �uberarbeitete und aktualisierte Auflage. |
| Place, publisher, and date of publication |
Berlin, [Germany] : De Gruyter Oldenbourg, c2016 |
| Physical description |
xiii, 327 pages |
| International Standard Book Number |
9783110413786 |
| 797 2# - LOCAL ADDED ENTRY--CORPORATE NAME (RLIN) |
|---|
| Corporate name or jurisdiction name as entry element |
ProQuest (Firm) |
| 856 40 - ELECTRONIC LOCATION AND ACCESS |
|---|
| Uniform Resource Identifier |
https://ebookcentral.proquest.com/lib/kliuc-ebooks/detail.action?docID=4459595 |
| Public note |
Click to View |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Koha item type |
E-book |
