Proven tactics in online advertising (Record no. 67361)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01297nam a2200289 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | ebr10039025 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | CaPaEBR |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION | |
| fixed length control field | cr cn||||||||| |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 090804s2003 ncu s 000 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| Cancelled/invalid ISBN | 9781932353136 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | CaPaEBR |
| Transcribing agency | CaPaEBR |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (OCoLC)646715891 |
| 050 14 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF6146.I58 |
| Item number | P76 2003eb |
| 245 00 - TITLE STATEMENT | |
| Title | Proven tactics in online advertising |
| Medium | [electronic resource] : |
| Remainder of title | 13 case studies and practical advise. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Selma, N.C. : |
| Name of publisher, distributor, etc | MarketingSherpa, Inc., |
| Date of publication, distribution, etc | 2003. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 92 p. |
| 490 0# - SERIES STATEMENT | |
| Series statement | Practical know-how & case studies |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | pt. 1. Two case studies on CPA advertising -- pt. 2. Four case studies on B2B online advertising -- pt. 3. Seven case studies on B2C online advertising -- pt. 4. Practical advice articles on online advertising. |
| 533 ## - REPRODUCTION NOTE | |
| Type of reproduction | Electronic reproduction. |
| Place of reproduction | Palo Alto, Calif. : |
| Agency responsible for reproduction | ebrary, |
| Date of reproduction | 2009. |
| Note about reproduction | Available via World Wide Web. |
| -- | Access may be limited to ebrary affiliated libraries. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Internet advertising. |
| Topical term or geographic name as entry element | Marketing. |
| 655 #7 - INDEX TERM--GENRE/FORM | |
| Genre/form data or focus term | Electronic books. |
| Source of term | local |
| 710 2# - ADDED ENTRY--CORPORATE NAME | |
| Corporate name or jurisdiction name as entry element | MarketingSherpa, Inc. |
| Corporate name or jurisdiction name as entry element | ebrary, Inc. |
| 856 40 - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | http://site.ebrary.com/lib/kliuc/Doc?id=10039025 |
| Public note | An electronic book accessible through the World Wide Web; click to view |
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