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Guide to media relations / (Record no. 96063)

000 -LEADER
fixed length control field	00784nam a22002657a 4500
001 - CONTROL NUMBER
control field	ko1439521626
003 - CONTROL NUMBER IDENTIFIER
control field	MY-KjKLI
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20151218100346.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	150814s2004 xxua \| \|\|\|\| 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	9780131405677
040 ## - CATALOGING SOURCE
Original cataloging agency	MY-KjKLI
Language of cataloging	eng
Transcribing agency	MY-KjKLI
050 #0 - LIBRARY OF CONGRESS CALL NUMBER
Classification number	HD59
Item number	S327 2003
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type	Book
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name	Schenkler, Irv
245 10 - TITLE STATEMENT
Title	Guide to media relations /
Statement of responsibility, etc	Irv Schenkler ,Tony Herrling
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc	Upper Saddle River, N.J. :
Name of publisher, distributor, etc	Pearson/Prentice Hall,
Date of publication, distribution, etc	©2004.
300 ## - PHYSICAL DESCRIPTION
Extent	x, 124 p. ;
Dimensions	21 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc	Includes bibliographical references and index
526 0# - STUDY PROGRAM INFORMATION NOTE
School	Faculty of Arts, Communication, and Education

Program	Bachelor of Communication (Hons) in Corporate Communication
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	Public relations.

Topical term or geographic name as entry element	Mass media and business.

Topical term or geographic name as entry element	Relations public
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name	Herrling, Tony

Holdings
Withdrawn status	Lost status	Source of classification or shelving scheme	Damaged status	Not for loan	Collection code	Permanent Location	Current Location	Shelving location	Date acquired	Source of acquisition	Cost, normal purchase price	Inventory number	Full call number	Barcode	Date last seen	Copy number	Price effective from	Koha item type	Non-public note	Cost, replacement price
				Not For Loan	Purchase	IUKL Library	IUKL Library	Open shelves	2015-05-25	U-Text Books	210.00	FA060765, KIB/IE/LR/BK/15/328	HD59 Sch	2015-2003	2015-08-14	1	2015-08-14	Book (red spot)	00000434
					Purchase	IUKL Library	IUKL Library	Open shelves	2015-05-25	U-Text Books	210.00	FA060765, KIB/IE/LR/BK/15/328	HD59 Sch	2015-2004	2015-08-14	2	2015-08-14	Book	00000434	0.00

IUKL Library

Guide to media relations / (Record no. 96063)