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Corporate imagination plus : five steps to translating innovative strategies into action / James F. Bandrowski

By: Bandrowski, James F.

Material type: materialTypeLabel

BookPublisher: New York : Free Press , 1990Description: xiv, 313p. : ill. ; 25cm.ISBN: 0029015014.Subject(s): Corporate Planning

| Strategic planning

| Organizational change

Contents:

The creative planning process -- Part 1. Imaginative strategic thinking. Developing strategic insights ; Taking creative leaps ; Making strategic connections ; Building strategic concepts -- Part 2. Make it happen. Strategic decision making ; Formulating strategy ; Enthusiastic implementation ; Leading creative teams -- Part 3. Insightful strategic analysis. Profitability improvement ; Market positioning ; Creating the competitive difference ; Technology mapping ; Reinventing operations ; Leveraging the organization -- Part 4. Corporate restructuring. Creative corporate planning ; Acquisition bargains, divestiture coups ; From turnaround to takeoff -- Conclusion : how and when to start -- Appendix : The nature of genius.

Summary: Explains how to both develop imaginative strategies and get your organization to execute them enthusiastically.

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Item type	Current location	Collection	Call number	Copy number	Status	Date due	Item holds
Book	IUKL Library Open shelves	Purchase	HD30.28 Ban (Browse shelf)	1	Available

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Previous	HD30.28 Alk Strategic management : formulation, implementation, and control in a dynamic environment /	HD30.28 And Return on strategy : how to achieve it! /	HD30.28 Bad Rejuvenating the mature business :	HD30.28 Ban Corporate imagination plus :	HD30.28 Bar Preparing effective business plans : an entrepreneurial approach /	HD30.28 Bar Preparing effective business plans : an entrepreneurial approach /	HD30.28 Bar Strategic management and competitive advantage : concepts and cases /	Next

Includes bibliographical references (p.291-302).

The creative planning process --
Part 1. Imaginative strategic thinking. Developing strategic insights ; Taking creative leaps ; Making strategic connections ; Building strategic concepts --
Part 2. Make it happen. Strategic decision making ; Formulating strategy ; Enthusiastic implementation ; Leading creative teams --
Part 3. Insightful strategic analysis. Profitability improvement ; Market positioning ; Creating the competitive difference ; Technology mapping ; Reinventing operations ; Leveraging the organization --
Part 4. Corporate restructuring. Creative corporate planning ; Acquisition bargains, divestiture coups ; From turnaround to takeoff --
Conclusion : how and when to start --
Appendix : The nature of genius.

Explains how to both develop imaginative strategies and get your organization to execute them enthusiastically.

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