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Consumer behavior & marketing strategy.

By: Peter, J.Paul.
Material type: materialTypeLabelBookPublisher: Boston : McGraw Hill, 2005Edition: 7th ed.Description: index, ill., 578p. ; cm.ISBN: 0072864877.Subject(s): Consumer Behavior
List(s) this item appears in: 20170206 MQA FCMIT DVIM
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Book (red spot) Book (red spot) IUKL Library
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Purchase HF5415.3 Pet (Browse shelf) 1 Not For Loan
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Bachelor of Business Administration (Hons) in E-Commerce

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