Consumer behavior - buying, having and being.
By: Solomon, Michael R.
Material type:
BookPublisher: New Jersey : Prentice Hall, 2004Edition: 6th ed.Description: index, ill., 621p. ; cm. Media type: book ISBN: 0131230115.Subject(s): Consumer Behavior
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| HF5415.127 Moo Global marketing and advertising - understanding cultural paradoxes. | HF5415.13 War International encyclopedia of business and management / | HF5415.32 Sch Consumer behaviour. | HF5415.32 Sol Consumer behavior - buying, having and being. | HF5415.33 Haw Consumer behaviour : building marketing strategy. | HF5415.335 Sar Customer satisfaction: | HF5415.335 Sar Customer satisfaction case study of Az-Zahrah islamic medical center. |
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