Global marketing management / Masaaki Kotabe, Kristiaan Helsen.
By: Kotabe, Masaaki.
Contributor(s): Helsen, Kristiaan.
Material type: BookPublisher: New York : John Wiley & Sons, 2001Description: xxiv,739p, 12p of plates : ill., maps ; 26cm.ISBN: 0471372897.Subject(s): Export marketing. -- ManagementItem type | Current location | Collection | Call number | Copy number | Status | Date due | Item holds |
---|---|---|---|---|---|---|---|
Book | IUKL Library Open shelves | Purchase | HF1416 Kot (Browse shelf) | 1 | Available | ||
Book | IUKL Library Open shelves | Donation | HF1416 Kot (Browse shelf) | 2 | Available |
Total holds: 0
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HF1416 Kee Global marketing management / | HF1416 Kee Global marketing management / | HF1416 Kee Global marketing / | HF1416 Kot Global marketing management / | HF1416 Oma International marketing / | HF1416 ONK International marketing : strategy and theory./ | HF1416.5 Ent Entrepreneur international |
Includes bibliographical references and indexes.
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