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IMC The Next Generation : Five Steps for Delivering Value and Measuring Returns Using Marketing.

By: Schultz, Don.
Material type: materialTypeLabelBookPublisher: New York : McGraw Hill, 2003Edition: 1st.Description: 408p. ,index,.ill. ; cm.ISBN: 0071416625.Subject(s): Marketing | Business communication | Brand name products | Customer services
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Item type Current location Collection Call number Copy number Status Date due Item holds
Book (red spot) Book (red spot) IUKL Library
Open shelves 		Purchase HF5415 Sch (Browse shelf) 1 Not For Loan
Book Book IUKL Library
Open shelves 		Purchase HF5415 Sch (Browse shelf) 2 Available
Total holds: 0

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