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Don't think pink [electronic resource] : what really makes women buy--and how to increase your share of this crucial market / Lisa Johnson, Andrea Learned.

By: Johnson, Lisa, 1967-.
Contributor(s): Learned, Andrea | ebrary, Inc.
Material type: materialTypeLabelBookPublisher: New York : AMACOM, 2004Description: x, 230 p.Subject(s): Women consumers | MarketingGenre/Form: Electronic books.DDC classification: 658.8/34/082 Online resources: An electronic book accessible through the World Wide Web; click to view
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Item type Current location Collection Call number URL Copy number Status Date due Item holds
E-book E-book IUKL Library
Subscripti http://site.ebrary.com/lib/kliuc/Doc?id=10057967 1 Available
Total holds: 0

Includes bibliographical references and index.

Electronic reproduction. Palo Alto, Calif. : ebrary, 2009. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.

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