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Business development for lawyers : strategies for getting and keeping clients / Sally J. Schmidt.

By: Schmidt, Sally J [author.].
Material type: materialTypeLabelBookPublisher: [New York] : ALM Pub., [2006]Copyright date: �2006Description: 1 online resource (314 pages).Content type: text Media type: computer Carrier type: online resourceISBN: 9781588523624 (e-book).Subject(s): Lawyers -- United States -- Marketing | Attorney and client -- United States | Practice of law -- United States -- Economic aspects | Lawyers -- Public relations -- United StatesGenre/Form: Electronic books.DDC classification: 340.068/8 Online resources: An electronic book accessible through the World Wide Web; click to view
Contents:
Overview : positioning yourself and building credibility -- Writing for publication -- Public speaking -- Dealing with the media -- Preparing written marketing materials -- Organizational involvement -- Overview : developing relationships and generating business -- Attending social events, meetings and conferences -- Satisfying clients and building loyalty -- Cross selling and expanding client relationships -- Managing relationships with significant clients -- Handling difficult client situations -- Building relationships with referral sources -- Preparing effective proposals and pitches for business -- Following up with targets -- "Closing" and asking for business.
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Item type Current location Collection Call number URL Copy number Status Date due Item holds
E-book E-book IUKL Library
Subscripti http://site.ebrary.com/lib/kliuc/Doc?id=10852699 1 Available
Total holds: 0

Overview : positioning yourself and building credibility -- Writing for publication -- Public speaking -- Dealing with the media -- Preparing written marketing materials -- Organizational involvement -- Overview : developing relationships and generating business -- Attending social events, meetings and conferences -- Satisfying clients and building loyalty -- Cross selling and expanding client relationships -- Managing relationships with significant clients -- Handling difficult client situations -- Building relationships with referral sources -- Preparing effective proposals and pitches for business -- Following up with targets -- "Closing" and asking for business.

Description based on print version record.

Electronic reproduction. Palo Alto, Calif. : ebrary, 2014. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.

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