The rise of the platform marketer : performance marketing with Google, Facebook, and Twitter, plus the latest high-growth digital advertising platforms / Craig Dempster and John Lee.
By: Dempster, Craig [author.].
Contributor(s): Lee, John [author.].
Material type:
BookPublisher: Hoboken, New Jersey : Wiley, 2015Copyright date: �2015Description: 1 online resource (243 pages) : illustrations.Content type: text Media type: computer Carrier type: online resourceISBN: 9781119059998 (e-book); 9781119059790 (e-book).Subject(s): Internet marketing | Internet advertising | Relationship marketing | Social media -- Marketing | Customer relationsGenre/Form: Electronic books.DDC classification: 658.8/72 Online resources: An electronic book accessible through the World Wide Web; click to view
| Item type | Current location | Collection | Call number | URL | Copy number | Status | Date due | Item holds |
|---|---|---|---|---|---|---|---|---|
E-book
|
IUKL Library | Subscripti | http://site.ebrary.com/lib/kliuc/Doc?id=11052385 | 1 | Available |
Total holds: 0
Includes index.
Description based on print version record.
Electronic reproduction. Palo Alto, Calif. : ebrary, 2015. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
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