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The economy of icons [electronic resource] : how business manufactures meaning / Ernest Sternberg.

By: Sternberg, Ernest, 1953-.
Contributor(s): ebrary, Inc.
Material type: materialTypeLabelBookPublisher: Westport, Conn. : Praeger, 1999Description: x, 176 p. ; 24 cm.Subject(s): Economics -- Psychological aspects | Values -- Psychological aspects | Imagery (Psychology) | Symbolism in advertisingGenre/Form: Electronic books.DDC classification: 330/.01/9 Online resources: An electronic book accessible through the World Wide Web; click to view
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Includes bibliographical references (p. [169]-172) and index.

Electronic reproduction. Palo Alto, Calif. : ebrary, 2009. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.

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