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How voters decide [electronic resource] : information processing during election campaigns / Richard R. Lau, David P. Redlawsk.

By: Lau, Richard R.
Contributor(s): Redlawsk, David P | ebrary, Inc.
Material type: materialTypeLabelBookSeries: Cambridge studies in public opinion and political psychology: Publisher: Cambridge ; New York : Cambridge University Press, 2006Description: xvii, 344 p. : ill.Subject(s): Voting research -- United States | Elections -- United StatesGenre/Form: Electronic books.DDC classification: 324.973 Online resources: An electronic book accessible through the World Wide Web; click to view
Contents:
Introduction -- A new theory of voter decision making -- Studying voting as a process -- What is correct voting? -- What voters do : a first cut -- Individual differences in information processing -- Campaign effects on information processing -- Evaluating candidates -- Voting -- Voting correctly -- Political heuristics -- A look back and a look forward -- Appendix A: Detailed examples of decision strategies in action -- Appendix B: How the dynamic information board works -- Appendix C: Overview of experimental procedures -- Appendix D: Detailed decision scripts -- Appendix E: Calculating the on-line evaluation counter.
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Item type Current location Collection Call number URL Copy number Status Date due Item holds
E-book E-book IUKL Library
Subscripti http://site.ebrary.com/lib/kliuc/Doc?id=10137596 1 Available
Total holds: 0

Includes bibliographical references (p. 313-333) and index.

Introduction -- A new theory of voter decision making -- Studying voting as a process -- What is correct voting? -- What voters do : a first cut -- Individual differences in information processing -- Campaign effects on information processing -- Evaluating candidates -- Voting -- Voting correctly -- Political heuristics -- A look back and a look forward -- Appendix A: Detailed examples of decision strategies in action -- Appendix B: How the dynamic information board works -- Appendix C: Overview of experimental procedures -- Appendix D: Detailed decision scripts -- Appendix E: Calculating the on-line evaluation counter.

Electronic reproduction. Palo Alto, Calif. : ebrary, 2013. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.

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