Branding Texas [electronic resource] : performing culture in the Lone Star State / Leigh Clemons.
By: Clemons, Leigh.
Contributor(s): ebrary, Inc.
Material type:![materialTypeLabel](/opac-tmpl/lib/famfamfam/BK.png)
Includes bibliographical references (p. [125]-155) and index.
Introduction : Texas and the performance of regionality -- "Deep in the heart" : the architectural landscapes of Texan cultural memory -- Teaching "Texan" : the pedagogical function of the Texas revolution -- "What's the matter with you people?" : the performance of authentic behavior in small-town Texan plays -- Selling Texas : the political branding of Texan cultural identity -- Conclusion : "our flag still waves proudly from the walls".
Electronic reproduction. Palo Alto, Calif. : ebrary, 2009. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
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