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Public relations campaigns : an integrated approach / Regina M. Luttrell, Syracuse University, New York, Luke W. Capizzo, University of Maryland, College Park.

By: Luttrell, Regina, 1975- [author].
Contributor(s): Capizzo, Luke W [author].
Material type: materialTypeLabelBookPublisher: Los Angeles : SAGE, [2019]Description: xxvii, 276 pages ; 24 cm.Content type: Text Media type: Unmediated Carrier type: VolumeISBN: 9781506332512.Subject(s): Public relations
List(s) this item appears in: 20190509 MQA FBIHS Bachelor of Communication (Hons) in Corporate Communication | 20190509 MQA FBIHS Diploma in Corporate Communication | 20190509 MQA FBIHS Bachelor of Communication (Hons) in Integrated Marketing Communication | 20201221 MQA FBIHS Bachelor of Communication (Hons) in Integrated Marketing Communication | 20201221 MQA FBIHS Bachelor of Communication (Hons) in Corporate Communication | 20201221 MQA FBIHS MQA FBIHS Diploma in Corporate Communication
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Item type Current location Collection Call number Copy number Status Date due Item holds
Book (red spot) Book (red spot) IUKL Library
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Purchase HM1221 Lut (Browse shelf) 1 Not For Loan
Book Book IUKL Library
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Purchase HM1221 Lut (Browse shelf) 2 Available
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Includes bibliographical references (pages 254-266) and index.

Faculty of Arts, Communication, and Education

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