Service marketing in Ghana : a customer relationship management approach / John Kuada & Robert Hinson.
By: Kuada, John [author.].
Contributor(s): Hinson, Robert [author.].
Material type:
BookPublisher: London, England ; Asokoro, Nigeria : Center for Sustainability and Enterprise Development : Adonis & Abbey Publishers Ltd, 2014Copyright date: �2014Description: 1 online resource (114 pages) : illustrations.Content type: text Media type: computer Carrier type: online resourceSubject(s): Service industries -- Marketing -- GhanaGenre/Form: Electronic books.DDC classification: 658.8 Online resources: Click to View
| Item type | Current location | Collection | Call number | URL | Copy number | Status | Date due | Item holds |
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E-book
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IUKL Library | Subscripti | https://ebookcentral.proquest.com/lib/kliuc-ebooks/detail.action?docID=3111208 | 1 | Available |
Includes bibliographical references at the end of each chapters and index.
Description based on online resource; title from PDF title page (ebrary, viewed October 22, 2014).
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
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