Effective media relations [electronic resource] : how to get results / Michael Bland, Alison Theaker & David Wragg.
By: Bland, Michael.
Contributor(s): Theaker, Alison | Wragg, David W | ebrary, Inc.
Material type: BookSeries: PR in practice series: Publisher: London ; Sterling, VA : Kogan Page, 2005Edition: 3rd ed.Description: x, 150 p. ; 24 cm.Subject(s): Public relations | Mass media and businessGenre/Form: Electronic books.DDC classification: 791.4502/8 Online resources: An electronic book accessible through the World Wide Web; click to viewNo physical items for this record
"CIPR, Chartered Institute of Public Relations."
Includes bibliographical references (p. 141-142) and index.
Electronic reproduction. Palo Alto, Calif. : ebrary, 2009. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
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