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Marketing for rainmakers [electronic resource] : 52 rules of engagement to attract and retain customers for life / Phil Fragasso.

By: Fragasso, Philip M, 1950-.
Contributor(s): ebrary, Inc.
Material type: materialTypeLabelBookPublisher: Hoboken, N.J. : John Wiley & Sons, c2008Description: xx, 279 p. : ill. ; 23 cm.Subject(s): Customer relations | Customer services | MarketingGenre/Form: Electronic books.DDC classification: 658.8 Online resources: An electronic book accessible through the World Wide Web; click to view
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Includes index.

Electronic reproduction. Palo Alto, Calif. : ebrary, 2009. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.

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