The customer management scorecard [electronic resource] : managing CRM for profit / Neil Woodcocks, Merlin Stone, Bryan Foss.
By: Woodcock, Neil.
Contributor(s): Stone, Merlin | Foss, Bryan | ebrary, Inc.
Material type:![materialTypeLabel](/opac-tmpl/lib/famfamfam/BK.png)
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Includes bibliographical references and index.
Electronic reproduction. Palo Alto, Calif. : ebrary, 2009. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
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