Journal of product and brand management. Volume 16, Number 7, Behavioral pricing / [electronic resource] / guest editors: Hooman Estalami and Sarah Maxwell.
Contributor(s): Estalami, Hooman | Maxwell, Sarah | ebrary, Inc.
Material type:
BookSeries: Journal of product and brand management ; 16, no. 7.Publisher: Bradford : Emerald Insight, c2007Description: 73 p.Subject(s): Consumer behavior | Pricing -- Psychological aspectsGenre/Form: Electronic books.Online resources: An electronic book accessible through the World Wide Web; click to view
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Electronic reproduction. Palo Alto, Calif. : ebrary, 2009. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
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