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Marketing : concepts and strategies. William M. Pride.

By: Pride, William M.
Contributor(s): Ferrell, O. C.
Material type: materialTypeLabelBookPublisher: Boston : Houghton Mifflin, 2000Description: 625 p. : ill. ; cm.ISBN: 0618098399.Subject(s): Marketing
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Item type Current location Collection Call number Copy number Status Date due Item holds
Book (red spot) Book (red spot) IUKL Library
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Purchase HF5415 Pri (Browse shelf) 1 Not For Loan
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Includes index.

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