Consumer behavior.
By: Schiffman, Leon G
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Contributor(s): Kanuk, Leslie Lazar
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Material type: ![materialTypeLabel](/opac-tmpl/lib/famfamfam/BK.png)
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HF5415.32 Sol Consumer behavior: buying, having, and being / | HF5415.32 Sol Consumer behavior : buying, having, and being / | HF5415.32 Szm Understanding the consumer. | HF5415.32.S333 Consumer behavior. | HF5415.33 Han Consumer behavior : | HF5415.33 Haw Consumer behaviour : building marketing strategy. | HF5415.33 Haw Consumer behaviour : building marketing strategy. |
Includes glossary, indexes.
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