Essentials of marketing : a marketing strategy planning approach. / William D. Perreault.
By: Perreault, William D.
Contributor(s): Cannon, Joseph P. Jr | McCarthy, E. Jerome.
Publisher: New York, NY : McGraw-Hill/Irwin, ©2012Edition: 13th ed.Description: xl, 640, 32, 10 p. : col. ill. ; 28 cm.ISBN: 9780078028885.Subject(s): MarketingItem type | Current location | Collection | Call number | Copy number | Status | Date due | Item holds |
---|---|---|---|---|---|---|---|
Book (red spot) | IUKL Library Open shelves | Purchase | HF5415 Per (Browse shelf) | 1 | Not For Loan | ||
Book | IUKL Library Open shelves | Purchase | HF5415 Per (Browse shelf) | 2 | Available |
Total holds: 0
Includes index.
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