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The strategy and tactics of pricing a guide to growing more profitably Thomas T Nagle

By: Nagle , Thomas T.
Contributor(s): John E Hogan, Ph. D.
Material type: materialTypeLabelBookEdition: 4th ed.Description: 349 p. : ill. ; 24 cm.ISBN: 9780131856776.Subject(s): Marketing -- Decision making
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Item type Current location Collection Call number Status Date due Item holds
Book (red spot) Book (red spot) IUKL Library
Open shelves
Purchase HF5416.5 Nag (Browse shelf) Not For Loan
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