Applications in basic marketing / William D. Perrault and E. Jerome McCarthy.
By: Perreault, William D. Jr
.
Contributor(s): McCarthy, E. Jerome.
Material type: 
BookPublisher: Boston : McGraw-Hill, 2001Description: 214p,; ill, 26cm.ISBN: 9780072864700 .
| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Item holds |
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IUKL Library Open shelves | Donation | HF5415 App (Browse shelf) | 1 | Available |
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| HF5415 And Marketing channels / | HF5415 And Customer relationship management. | HF5415 And Customer relationship management. | HF5415 App Applications in basic marketing / | HF5415 Arm Marketing : an introduction. | HF5415 Arm Marketing : an introduction. | HF5415 Arm Marketing : an introduction. |
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