Marketing management : an Asian perspective / Philip Kotler ... [et al.]
Contributor(s): Kotler, Philip
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HF5415.13 Lov Services marketing : people, technology, strategy / | HF5415.13 Mal Marketing management. | HF5415.13 Mar Marketing management : an Asian perspective / | HF5415.13 Mar Marketing management : an Asian perspective / | HF5415.13 Mar Marketing management : an Asian perspective / | HF5415.13 Mcd Marketing plans : | HF5415.13 Mcd Marketing plans - how to prepare them, how to use them. |
Includes bibliographical references and index.
Faculty of Creative media & Innovative Technology
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