|
|
|
Basic marketing research - applications to contemporary issues.
by Malhotra, Naresh K. Material type:  Book Publisher: New Jersey : Prentice Hall, 2002Availability: Items available for loan: IUKL Library [Call number: HF5415 Mal] (1). Items available for reference: IUKL Library [Call number: HF5415 Mal] (1).
|
|
|
|
Marketing made simple.
by Lancaster, Geoff. Material type: Book Publisher: Oxford : MADESI, 2002Availability: Items available for reference: IUKL Library [Call number: HF5415 Lan] (1).
|
|
|
|
Services marketing - people, technology, strategy.
by Lovelock, Christopher. Edition: 5th ed.Material type: Book Publisher: New Jersey : Pearson, 2004Availability: Items available for loan: IUKL Library [Call number: HF5415.122 Lov] (1). Items available for reference: IUKL Library [Call number: HF5415.122 Lov] (1).
|
|
|
|
E-marketing.
by Strauss, Judy. Material type: Book Publisher: New Jersey : Pearson, 2003Availability: Items available for reference: IUKL Library [Call number: HF5415.1265 Str] (1).
|
|
|
|
Relationship marketing and customer loyalty in hotel services.
by Fazlina Zahari. Material type: Book Publisher: Bangi : KLIUC, 2001Availability: Items available for reference: IUKL Library [Call number: HD1394 Faz] (1).
|
|
|
|
Marketing management.
by Saxena, Rajan. Edition: 2nd ed.Material type: Book Publisher: New Delhi : Tata McGraw, 2002Availability: Items available for loan: IUKL Library [Call number: HF5415.13 Sax] (1).
|
|
|
|
Electronic marketing - integrating electronic resources into the marketing process.
by Reedy, Joel. Edition: 2nd ed.Material type: Book Publisher: Australia : Thomson, 2004Availability: Items available for reference: IUKL Library [Call number: HF5415.1265 Ree] (1).
|
|
|
|
Portfolio Design / Harold, Linton
by Linton, Harold. Edition: 3rd ed. Publisher: New York : W. W. Norton & Company, 2003Availability: Items available for loan: eLibrary (branch) [Call number: NA1996 Lin] (1). Items available for reference: eLibrary (branch) [Call number: NA1996 Lin] (1).
|
|
|
|
Agricultural Marketing : structural models for price analysis. James, Vercammen
by Vercammen, James. Publisher: Abingdon, Oxon ; New York : Routledge/ Taylor & Francis Group. 2011Availability: Items available for loan: IUKL Library [Call number: HD1447 Ver] (2). Items available for reference: IUKL Library [Call number: HD1447 Ver] (1).
|
|
|
|
eMarketing eXcellence the heart of eBusiness.
by Smith, Pr. Edition: 2nd.Material type: Book Publisher: Amsterdam : Elsevier, 2005Availability: Items available for loan: IUKL Library [Call number: HF5415.1265 Smi] (1).
|
|
|
|
International marketing.
by Terpstra, Vern. Edition: 8th.Material type: Book Publisher: Australia : Thomson, 2000Availability: Items available for reference: IUKL Library [Call number: HF1009.5 Ter] (1).
|
|
|
|
International marketing an Asian-pacific perspective.
by Fletcher, Richard. Edition: 3rd.Material type: Book; Literary form:
Not fiction
Publisher: Australia : Prentice Hall, [?]Availability: Items available for reference: IUKL Library [Call number: HF1416.6 Fle] (1).
|
|
|
|
International e-business marketing.
by Fletcher, Richard. Material type: Book Publisher: Australia : Thomson, 2004Availability: Items available for reference: IUKL Library [Call number: HF5415.126 Fle] (1).
|
|
|
|
Principles of internet marketing.
by Hanson, Ward. Material type: Book Publisher: Australia : South Western, 2000Availability: Items available for reference: IUKL Library [Call number: HF5415.1265 Han] (1).
|
|
|
|
The C code 33 internet superstars reveal 43 ways.
by Vitale, Joe. Material type: Book Publisher: Australia : John Wiley & Sons, 2005Availability: Items available for loan: IUKL Library [Call number: HF5415.1265 Vit] (1).
|
|
|
|
Marketing research - methodological foundations.
by Churchill, Gilbert A. Edition: 9th.Material type: Book Publisher: Australia : Thomson, 2005Availability: Items available for loan: IUKL Library [Call number: HF5415.2 Chu] (1). Items available for reference: IUKL Library [Call number: HF5415.2 Chu] (1).
|
|
|
|
Entrepreneurial marketing : real stories and survival strategies / Bruce Buskirk, Molly Lavik.
by Buskirk, Bruce D | Lavik, Molly. Material type: Book Publisher: Mason, Ohio : Thomson , South-Western, c2004Availability: Items available for reference: IUKL Library [Call number: HF5415 Bus] (2).
|
|
|
|
The marketing casebook cases and concepts.
by Dibb, Sally. Edition: 2nd.Material type: Book Publisher: Australia : Thomson, 2001Availability: Items available for loan: IUKL Library [Call number: HF5415 Dib] (1).
|
|
|
|
Marketing.
by Lamb, Charles W. Edition: 7th.Material type: Book Publisher: Australia : Thomson, 2004Availability: Items available for reference: IUKL Library [Call number: HF5415 Lam] (1).
|
|
|
|
E-commerce marketing.
by Kleindl And Burrow. Material type: Book Publisher: Australia : Thomson, 2005Availability: Items available for loan: IUKL Library [Call number: HF5548.32 Kle] (2).
|
