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Snapshot survey [electronic resource] : quick, affordable marketing research for every organization / Lloyd Corder.
by Corder, Lloyd | ebrary, Inc. Material type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Chicago : Dearborn Trade Pub., 2006Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
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Managing market relationships [electronic resource] : methodological and empirical insights / Adam Lindgreen.
by Lindgreen, Adam | ebrary, Inc. Material type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Farnham, Surrey, England ; Burlington, VT : Gower Pub., c2008Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
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Brand, organizational identity and reputation in SMEs [electronic resource] : an overview / guest editors: Temi Abimbola and Christine Vallaster.
by Abimbola, Temi | Vallaster, Christine | ebrary, Inc. Material type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Bradford, England : Emerald Group Publishing, c2007Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
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Karma queens, geek gods, & innerpreneurs [electronic resource] : meet the 9 consumer types shaping today's marketplace / Ron Rentel ; with Joe Zellnik.
by Rentel, Ron | ebrary, Inc. Material type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: New York : McGraw-Hill, c2007Other title: Karma queens, geek god, and innerpreneurs.Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
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A new brand of business [electronic resource] : Charles Coolidge Parlin, Curtis Publishing Company, and the origins of market research / Douglas B. Ward.
by Ward, Douglas B, 1961- | ebrary, Inc. Material type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Philadelphia : Temple University Press, 2009Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
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The fast path to corporate growth [electronic resource] : leveraging knowledge and technologies to new market applications / Marc H. Meyer.
by Meyer, Marc H | ebrary, Inc. Material type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Oxford ; New York : Oxford University Press, 2007Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
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Qualitative research at the marketing/entrepreneurship interface [electronic resource] / guest editor, David Crick.
by Crick, David | ebrary, Inc. Material type: Book; Format:
electronic
available online
; Literary form:
Not fiction
; Audience:
General;
Publisher: [Bradford, England] : Emerald Group Pub., 2004Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
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The academic/practitioner divide in marketing - myth or reality? [electronic resource] / Guest editor, Ross Brennan.
by Brennan, Ross | ebrary, Inc. Material type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Bradford, England : Emerald Group Publishing, c2004Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
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Services research in a cross-cultural/cross-national context [electronic resource] / guest editor: John B. Ford.
by Ford, John B | ebrary, Inc. Material type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Bradford, England : Emerald Group Publishing, c2005Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
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New paths to thick descriptions [electronic resource] : innovativeness in data collection and interpretation / guest editors: Richard Elliott and Avi Shankar.
by Elliott, Richard | Shankar, Avi | ebrary, Inc. Material type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Bradford, England : Emerald Group Publishing, c2005Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
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Market research in practice [electronic resource] : a guide to the basics / Paul Hague, Nick Hague & Carol-Ann Morgan.
by Hague, Paul N | Hague, Nick, 1974- | Morgan, Carol-Ann, 1958- | ebrary, Inc. Material type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: London ; Sterling, VA : Kogan Page, 2004Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
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Consumer insight [electronic resource] : how to use data and market research to get closer to your customer / [edited by] Merlin Stone, Alison Bond & Bryan Foss.
by Stone, Merlin, 1948- | Bond, Alison | Foss, Bryan | ebrary, Inc. Material type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: London ; Sterling, Va. : Kogan Page, 2004Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
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The effective use of market research [electronic resource] : how to drive and focus better business decisions / Robin J. Birn.
by Birn, Robin | ebrary, Inc. Edition: 4th ed.Material type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: London ; Sterling, VA : Kogan Page, 2004Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
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Market intelligence [electronic resource] : how and why organizations use market research / Martin Callingham.
by Callingham, Martin | ebrary, Inc. Material type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: London ; Sterling, Va. : Kogan Page, c2004Other title: How and why organizations use market research.Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
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European business review. Volume 19, Number 6, Assessing and building upon Wroe Alderson's intellectual legacy / [electronic resource] / guest editors: Professor Stanley J. Shapiro and Professor Goran Svensson.
by Shapiro, Stanley J | Svensson, G�oran | ebrary, Inc. Material type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Bradford : Emerald Insight, c2007Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
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Knowledge-based marketing [electronic resource] : the twenty-first century competitive edge / Ian Chaston.
by Chaston, Ian | ebrary, Inc. Material type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: London ; Thousand Oaks, Calif. : SAGE, 2004Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
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Developments in human observation methodologies [electronic resource] / guest editore Nick Lee and Amanda J. Broderick.
by Lee, Nick | Broderick, Amanda J | ebrary, Inc. Material type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Bradford, England : Emerald Group Publishing, c2007Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
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Market research handbook [electronic resource].
by Hamersveld, Mario van | Bont, Cees de, 1964- | ebrary, Inc. Edition: 5th ed. / edited by Mario van Hamersveld, Cees de Bont.Material type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Chichester, West Sussex, England ; Hoboken, N.J.. : John Wiley & Sons, c2007Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
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Review of marketing research. Vol. 3 / [electronic resource] / Naresh K. Malhotra, editor.
by Malhotra, Naresh K | ebrary, Inc. Material type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Armonk, N.Y. : M.E. Sharpe, 2007Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
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Review of marketing research. Vol. 1 / [electronic resource] / Naresh K. Malhotra, editor.
by Malhotra, Naresh K | ebrary, Inc. Material type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Armonk, N.Y. : M.E. Sharpe, 2005Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
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