IUKL Library

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The art of immersion : how the digital generation is remaking Hollywood, Madison Avenue, and the way we tell stories / Frank Rose.

by Rose, Frank, 1949-.

Edition: 1st ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York : W.W. Norton & Co., c2011Availability: Items available for loan: IUKL Library [Call number: HD9696.8 Ros] (1).
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Capturing customers.com [electronic resource] : radical strategies for selling and marketing in a wired world / by George Columbo.

by Colombo, George W | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Franklin Lakes, NJ : Career Press, c2001Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
Capturing customers.com [electronic resource] : radical strategies for selling and marketing in a wired world / by George Columbo.

by Colombo, George W | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Franklin Lakes, NJ : Career Press, c2001Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
Digital marketing [electronic resource] : global strategies from the world's leading experts / Jerry Wind, Vijay Mahajan.

by Wind, Yoram | Mahajan, Vijay | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: New York : Wiley, c2001Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
Digital marketing [electronic resource] : global strategies from the world's leading experts / Jerry Wind, Vijay Mahajan.

by Wind, Yoram | Mahajan, Vijay | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: New York : Wiley, c2001Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
Content to commerce [electronic resource] : engaging consumers across paid, owned, and earned channels / Avi Savar.

by Savar, Avi, 1973- | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Hoboken : Wiley, 2013Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
One-to-one web marketing [electronic resource] : build a relationship marketing strategy one customer at a time / Cliff Allen, Deborah Kania, Beth Yaeckel.

by Allen, Cliff, 1948- | Kania, Deborah, 1963- | Yaeckel, Beth | Allen, Cliff, 1948-. Internet world guide to one-to-one Web marketing | ebrary, Inc.

Edition: 2nd ed.Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: New York : John Wiley, 2001Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
Marketing on the Internet [electronic resource] : seven steps to building the Internet into your business / Jan Zimmerman.

by Zimmerman, Jan | ebrary, Inc.

Edition: 6th ed.Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Gulf Breeze, Fla. : Maximums Press, c2002Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
Science of marketing [electronic resource] : when to tweet, what to post, how to blog, and other proven strategies / Dan Zarrella.

by Zarrella, Dan | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Hoboken : Wiley, c2013Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
Business-to-business Internet marketing [electronic resource] : seven proven strategies for increasing profits through internet direct marketing / Susan K. Jones.

by Jones, Susan K | ebrary, Inc.

Edition: 5th ed.Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Gulf Breeze, FL : Maximum Press, c2009Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
Tactical transparency [electronic resource] : how leaders can leverage social media to maximize value and build their brand / Shel Holtz, John C. Havens ; foreword by Lynne D. Johnson.

by Holtz, Shel | Havens, John C | International Association of Business Communicators | ebrary, Inc.

Edition: 1st ed.Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: San Francisco, CA : Jossey-Bass, c2009Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
Always be testing [electronic resource] : the complete guide to Google website optimizer / Bryan Eisenberg, John Quarto-vonTivadar, Lisa T. Davis.

by Eisenberg, Bryan | Quarto-vonTivadar, John, 1964- | Davis, Lisa T | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Indianapolis, Ind. : Wiley Publishing, c2008Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
The new rules of marketing & PR [electronic resource] : how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly / David Meerman Scott.

by Scott, David Meerman | ebrary, Inc.

Edition: 4th ed.Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Hoboken, NJ : John Wiley & Sons, Inc., c2013Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
Getting started with nopCommerce [electronic resource] : an in-depth, practical guide to getting your first e-commerce website up and running using nopCommerce / Brandon Atkinson.

by Atkinson, Brandon | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Birmingham : Packt Pub., 2013Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
Inbound marketing and SEO [electronic resource] : insights from the Moz blog / Rand Fishkin and Thomas Hogenhaven.

by Fishkin, Rand | Hogenhaven, Thomas | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Chichester, West Sussex : Wiley, 2013Other title: Inbound marketing and search engine optimization.Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
Landing page optimization [electronic resource] : the definitive guide to testing and tuning for conversions / Tim Ash.

by Ash, Tim, 1965- | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Indianapolis, Ind. : Sybex/Wiley, c2008Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
SEO [electronic resource] : search engine optimization bible / Jerri L. Ledford.

by Ledford, Jerri L | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Hoboken, N.J. : Chichester : Wiley ; John Wiley [distributor], 2008Other title: SEO bible | Search engine optimization bible.Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
Prestashop 1.3 beginner's guide : build and customize your online store with this speedy, lightweight e-commerce solution / Robbert Ravensbergen.

by Ravensbergen, Robbert.

Material type: book Book; Format: available online remote; Literary form: Not fiction Publisher: Birmingham : Packt Publishing, 2013Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
Viral marketing within social networking sites : the creation of an effective viral marketing campaign / Sven Wilde.

by Wilde, Sven [author.].

Material type: book Book; Format: available online remote; Literary form: Not fiction Publisher: Hamburg : Diplomica Verlag, 2014Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
Prestashop 1.3 beginner's guide : build and customize your online store with this speedy, lightweight e-commerce solution / Robbert Ravensbergen.

by Ravensbergen, Robbert.

Material type: book Book; Format: available online remote; Literary form: Not fiction Publisher: Birmingham : Packt Publishing, 2013Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
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