Marketing management in Australasia [electronic resource] / guest editor, Aron O'Cass.
Contributor(s): O'Cass, Aron | ebrary, Inc.
Material type: BookSeries: European journal of marketing ; v.37, no. 3/4.Publisher: Bradford, England : Emerald Group Publishing, c2003Description: 282 p.Subject(s): Industrial management | Marketing -- AustralasiaGenre/Form: Electronic books.Online resources: An electronic book accessible through the World Wide Web; click to viewNo physical items for this record
Electronic reproduction. Palo Alto, Calif. : ebrary, 2009. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
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