IUKL Library

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Advertising and integrated brand promotion.

by O'Guinn, Thomas C.

Edition: 3rd ed.Material type: book Book Publisher: Ohio : Thomson, 2002Availability: Items available for reference: IUKL Library [Call number: HF5821 Ogu] (1).
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Advertising & integrated brand promotion.

by O'guinn,Thomas C.

Edition: 4th.Material type: book Book Publisher: Australia : Thomson, 2006Availability: Items available for reference: IUKL Library [Call number: HF5821 Ogu] (1).
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