000			01487nam a2200337 a 4500
001			ebr10677838
003			CaPaEBR
007			cr cn|||||||||
008			130104s2013 njua s 001 0 eng d
010			_z 2012049075
020			_z9781118529744 (hbk.)
020			_z9781118631898 (e-book)
040			_aCaPaEBR _cCaPaEBR
035			_a(OCoLC)841206462
050	1	4	_aHF5414 _b.K667 2013eb
082	0	4	_a658.8/72 _223
100	1		_aKorhan, Jeff, _d1957-
245	1	0	_aBuilt in social _h[electronic resource] : _bessential social marketing practices for every small business / _cJeff Korhan.
260			_aHoboken : _bWiley, _c2013.
300			_aviii, 216 p. : _bill.
500			_aIncludes index.
505	0		_aPreface -- Introduction -- Attraction : your essential content marketing strategy -- How the social web works -- Designing your business around social -- Every business is now a media company -- Engagement : social networking and marketing -- Communities are the new markets.
533			_aElectronic reproduction. _bPalo Alto, Calif. : _cebrary, _d2013. _nAvailable via World Wide Web. _nAccess may be limited to ebrary affiliated libraries.
650		0	_aSocial marketing.
650		0	_aSmall business.
655		7	_aElectronic books. _2local
710	2		_aebrary, Inc.
856	4	0	_uhttp://site.ebrary.com/lib/kliuc/Doc?id=10677838 _zAn electronic book accessible through the World Wide Web; click to view
942			_2lcc _cEBK
999			_c145963 _d145963