000 | 01386nam a2200337Ia 4500 | ||
---|---|---|---|
001 | ebr10032021 | ||
003 | CaPaEBR | ||
007 | cr cn||||||||| | ||
008 | 010523s2002 cau sb 000 0 eng d | ||
040 |
_aCaPaEBR _cCaPaEBR |
||
035 | _a(OCoLC)52967449 | ||
050 | 1 | 4 |
_aHF1416 _b.W48 2002eb |
082 | 0 | 4 |
_a658.8/48 _221 |
100 | 1 |
_aWhite, Michael, _d1951- |
|
245 | 1 | 2 |
_aA Short course in international marketing blunders _h[electronic resource] : _bmistakes made by companies that should have known better / _cMichael White. |
246 | 3 | 0 | _aInternational marketing blunders |
260 |
_aNovato, CA : _bWorld Trade Press, _c2002. |
||
300 | _ax, 182 p. | ||
490 | 1 | _aThe Short course in international trade series | |
504 | _aIncludes bibliographical references. | ||
533 |
_aElectronic reproduction. _bPalo Alto, Calif. : _cebrary, _d2009. _nAvailable via World Wide Web. _nAccess may be limited to ebrary affiliated libraries. |
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650 | 0 | _aExport marketing. | |
650 | 0 |
_aInternational business enterprises _xManagement. |
|
650 | 0 | _aBusiness failures. | |
655 | 7 |
_aElectronic books. _2local |
|
710 | 2 | _aebrary, Inc. | |
830 | 0 | _aShort course in international trade series. | |
856 | 4 | 0 |
_uhttp://site.ebrary.com/lib/kliuc/Doc?id=10032021 _zAn electronic book accessible through the World Wide Web; click to view |
942 |
_2lcc _cEBK |
||
999 |
_c149375 _d149375 |