000 | 01536nam a2200397 a 4500 | ||
---|---|---|---|
001 | ebr10210687 | ||
003 | CaPaEBR | ||
007 | cr cn||||||||| | ||
008 | 081021s2003 enka sb 001 0 eng d | ||
020 | _z9781861976642 | ||
020 | _z9781847650009 | ||
020 | _z186197664X | ||
040 |
_aCaPaEBR _cCaPaEBR |
||
035 | _a(OCoLC)277199927 | ||
050 | 1 | 4 |
_aHD69.B7 _bB73 2003eb |
245 | 0 | 0 |
_aBrands and branding _h[electronic resource] / _c[edited by] Rita Clifton and John Simmons ; with Sameena Ahmad ... [et al.]. |
260 |
_aLondon : _bProfile Books, _c2003. |
||
300 |
_axv, 256 p. : _bill. |
||
490 | 1 | _aEconomist series | |
504 | _aIncludes bibliographical references and index. | ||
505 | 0 | _apt. 1. The case for brands -- pt. 2. Best practice in branding -- pt. 3. The future for brands. | |
533 |
_aElectronic reproduction. _bPalo Alto, Calif. : _cebrary, _d2013. _nAvailable via World Wide Web. _nAccess may be limited to ebrary affiliated libraries. |
||
650 | 0 | _aBrand name products. | |
650 | 0 | _aBranding (Marketing) | |
650 | 0 |
_aBrand name products _xManagement. |
|
650 | 0 |
_aBrand name products _xForecasting. |
|
655 | 7 |
_aElectronic books. _2local |
|
700 | 1 | _aClifton, Rita. | |
700 | 1 |
_aSimmons, John, _d1948- |
|
700 | 1 | _aAhmad, Sameena. | |
710 | 2 | _aebrary, Inc. | |
830 | 0 | _aEconomist series. | |
856 | 4 | 0 |
_uhttp://site.ebrary.com/lib/kliuc/Doc?id=10210687 _zAn electronic book accessible through the World Wide Web; click to view |
942 |
_2lcc _cEBK |
||
999 |
_c205232 _d205232 |