000 | 02637nam a2200373 a 4500 | ||
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001 | ebr10438374 | ||
003 | CaPaEBR | ||
007 | cr cn||||||||| | ||
008 | 100823s2011 njua s 001 0 eng d | ||
010 | _z 2010036020 | ||
020 | _z9780470637708 (acid-free paper) | ||
020 | _z9781118007648 (ebk) | ||
020 | _z9781118007655 (ebk) | ||
020 | _z9781118007631 (e-book) | ||
040 |
_aCaPaEBR _cCaPaEBR |
||
035 | _a(OCoLC)699490371 | ||
050 | 1 | 4 |
_aHF5415.5 _b.C6225 2011eb |
082 | 0 | 4 |
_a658.8/12 _222 |
100 | 1 | _aCollier, Marsha. | |
245 | 1 | 4 |
_aThe ultimate online customer service guide _h[electronic resource] : _bhow to connect with your customers to sell more! / _cby Marsha Collier. |
260 |
_aHoboken, N.J. : _bJohn Wiley & Sons, _cc2011. |
||
300 |
_aiv, 252 p. : _bill. |
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500 | _aIncludes index. | ||
520 |
_a"Make your online customers happy-and create new ones-with this winning guide. Social media gives you an unparalleled vehicle for connecting and engaging with an unlimited number of customers. Yet this vehicle is different than other, more impersonal forms. With social media, reps become part of their customers' lives. They follow back. They handle complaints immediately. They wish customers "Happy Birthday." They grow their brands by involving themselves in communities. The Ultimate Online Customer Service Guide gives you the keys to authentic and engaged service to customers through social media. Using a blend of case studies, a primer on classic online customer service, and instructions on how to execute quality customer service, this book enables you to access the opportunities that social media presents as a means of serving customers. Authentically use social media to connect with customers to boost your bottom line. Attract new customers through your online presence. Achieve higher GMS (Gross Merchandise Sales) with quality customer service. Social media gives you a new and growing realm to distinguish your business. Create a productive presence in this interactive space with The Ultimate Online Customer Service Guide"-- _cProvided by publisher. |
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533 |
_aElectronic reproduction. _bPalo Alto, Calif. : _cebrary, _d2011. _nAvailable via World Wide Web. _nAccess may be limited to ebrary affiliated libraries. |
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650 | 0 | _aCustomer services. | |
650 | 0 | _aInternet marketing. | |
650 | 0 | _aSocial media. | |
655 | 7 |
_aElectronic books. _2local |
|
710 | 2 | _aebrary, Inc. | |
856 | 4 | 0 |
_uhttp://site.ebrary.com/lib/kliuc/Doc?id=10438374 _zAn electronic book accessible through the World Wide Web; click to view |
942 |
_2lcc _cEBK |
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999 |
_c223935 _d223935 |