000 02167nam a2200445 i 4500
001 ebr10841837
003 CaPaEBR
007 cr cn|||||||||
008 140312t20132013gw a ob 001 0 ger d
020 _z9783631638804
020 _a9783653035155 (e-book)
040 _aCaPaEBR
_beng
_erda
_epn
_cCaPaEBR
035 _a(OCoLC)876043591
050 1 4 _aHF5415.525
_b.H64 2013eb
082 0 4 _a658.8/343
_223
100 1 _aHoffmann, Nicolas,
_d1983-
245 1 0 _aLoyalty schemes in retailing :
_ba comparison of stand-alone and multi-partner programs /
_cNicolas Hoffmann ; sponsored by the WU Vienna University of Economics and Business ; cover design, Atelier Platen.
264 1 _aFrankfurt am Main, Germany :
_bPL Academic Research,
_c2013.
264 4 _c�2013
300 _a1 online resource (297 pages) :
_billustrations, tables.
336 _atext
_2rdacontent
337 _acomputer
_2rdamedia
338 _aonline resource
_2rdacarrier
490 1 _aForschungsergebnisse der Wirtschaftsuniversit�at Wien,
_x1613-3056 ;
_vBand 61
504 _aIncludes bibliographical references and indexes.
588 _aDescription based on print version record.
590 _aElectronic reproduction. Palo Alto, Calif. : ebrary, 2014. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
650 0 _aCustomer loyalty.
650 0 _aConsumer satisfaction.
650 0 _aRetail trade.
655 0 _aElectronic books.
700 1 _aPlaten, Atelier.
710 2 _aWirtschaftsuniversit�at Wien.
776 0 8 _iPrint version:
_aHoffmann, Nicolas, 1983-
_tLoyalty schemes in retailing : a comparison of stand-alone and multi-partner programs.
_dFrankfurt am Main, Germany : PL Academic Research, c2013
_h291 pages
_kForschungsergebnisse der Wirtschaftsuniversit�at Wien ; Band 61.
_x1613-3056
_z9783631638804
_w2013037452
797 2 _aebrary.
830 0 _aForschungsergebnisse der Wirtschaftsuniversit�at Wien ;
_vBd. 61.
856 4 0 _uhttp://site.ebrary.com/lib/kliuc/Doc?id=10841837
_zAn electronic book accessible through the World Wide Web; click to view
942 _2lcc
_cEBK
999 _c226954
_d226954